IMPLEMENTATION OF DESIGN THINKING IN THE CREATION OF NIRMALA TAB PRODUCTS

Authors

  • Bima Puja Kesuma Institut Teknologi dan Bisnis PalComTech Author
  • Muhammad Fajar Ariwibowo Institut Teknologi dan Bisnis PalComTech Author
  • Cindy Olivia Taslim Institut Teknologi dan Bisnis PalComTech Author
  • Sandi Prasahatan Nasution Institut Teknologi dan Bisnis PalComTech Author
  • Khotop Institut Teknologi dan Bisnis PalComTech Author

Keywords:

Design thinking, Product innovation, water, SDG’s no.6

Abstract

This study aims to determine consumer interest in clean water filters that are beneficial for Indonesian society. Design thinking, quantitative methods, questionnaires, interviews. Based on the results of testing the Nirmala Tab product prototype using the Design Thinking method, the prototype created attracted many potential consumers to Nirmala Tab. This research was limited in its testing and development of improved products. This research is useful for preventing the impending clean water crisis in Indonesia and for business and management studies

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Published

2026-05-21