PENGARUH WORD OF MOUTH DAN EKUITAS MEREK TERHADAP KEPUTUSAN PEMBELIAN SMARTPHONE OPPO PADA KONTER GADGET. Ekonomia, [S. l.], v. 14, n. 1, p. 93–103, 2023. DOI: 10.54342/itbis-e.v13i2.290. Disponível em: https://ejournal.uniled.ac.id/index.php/Uniled-Ekonomia/article/view/290. Acesso em: 5 jul. 2026.